Boom time for consumer and contract markets
May 5, 2021
Economists are agreed - pent-up demand real and is going to rack up unprecedented consumer spending this Summer, and revive the contract sector too.
Barclays boss Jes Staley has predicted the biggest economic boom since World War Two thanks to the Covid vaccine rollout and pent-up demand from consumers.
Mr Staley said "the second half of 2021 will be quite something" as consumers' pent up spending power is released.
Mr Staley said "the second half of 2021 will be quite something" as consumers' pent up spending power is released.
The Virgin Money bank said its view of the UK economy had improved as the coronavirus vaccination programme continued to roll out.
Chief executive David Duffy told the BBC that since non-essential shops had reopened in April, credit card spending was up 25% - close to pre-pandemic levels.
"There is a desire to come back and spend, and that's happening now," he said.
Chief executive David Duffy told the BBC that since non-essential shops had reopened in April, credit card spending was up 25% - close to pre-pandemic levels.
"There is a desire to come back and spend, and that's happening now," he said.
Chancellor Rishi Sunak is a little more cautious but no by mch when he said earlier this week that the "signs are promising" for the economy, adding that cash-rich consumers would drive the recovery.
He told the Wall Street Journal: "As we look forward to reopening over the coming weeks and months, there are signs to be cautiously optimistic, and we can see that in the data, and I'm hopeful that would be sustained through the rest of the year."
He told the Wall Street Journal: "As we look forward to reopening over the coming weeks and months, there are signs to be cautiously optimistic, and we can see that in the data, and I'm hopeful that would be sustained through the rest of the year."
Contract market recovery
A large increase in activity within the hotel and leisure helped contract awards in the construction industry return to above historical average levels for the first time since September, according to a new report.
The latest edition of the Economic & Construction Market Review from industry analyst Barbour ABI found contract awards of £5.8bn increased by 22 per cent in March compared to February
Sector analysis revealed that residential contract awards remained stable in March at historical average levels, after picking up in February, but the hotel and leisure sector contract awards value reached £1bnn in March as planning approvals in December and January converted to contract awards.
Tom Hall, chief economist at Barbour ABI and AMA Research, said: "After a weak recovery over the second half of 2020 and the beginning of 2021, March saw a definite improvement across the planning environment. Importantly increases were seen in the commercially sensitive sectors of hotel and leisure in contract awards, and residential and commercial in planning approvals.
"However, this is only one month of improvement and the planning environment is notoriously volatile. The catch-up of “lost” contract awards since the start of the pandemic amounts to some £15bn of projects, or around 20-25% of the annual contract award value. We would therefore expect a significant amount of catch up over the next couple of months as the economy reopens to strengthen a currently weak construction pipeline.
"All things equal this is some much-needed positive news for the sector after an exceptionally challenging 12 months."
The latest edition of the Economic & Construction Market Review from industry analyst Barbour ABI found contract awards of £5.8bn increased by 22 per cent in March compared to February
Sector analysis revealed that residential contract awards remained stable in March at historical average levels, after picking up in February, but the hotel and leisure sector contract awards value reached £1bnn in March as planning approvals in December and January converted to contract awards.
Tom Hall, chief economist at Barbour ABI and AMA Research, said: "After a weak recovery over the second half of 2020 and the beginning of 2021, March saw a definite improvement across the planning environment. Importantly increases were seen in the commercially sensitive sectors of hotel and leisure in contract awards, and residential and commercial in planning approvals.
"However, this is only one month of improvement and the planning environment is notoriously volatile. The catch-up of “lost” contract awards since the start of the pandemic amounts to some £15bn of projects, or around 20-25% of the annual contract award value. We would therefore expect a significant amount of catch up over the next couple of months as the economy reopens to strengthen a currently weak construction pipeline.
"All things equal this is some much-needed positive news for the sector after an exceptionally challenging 12 months."
SEARCH OUR NEWS SERVICE
FEATURED ARTICLES

Learn all aspects of flooring installation at the Uzin Utz Campus in Stafford. The state-of-the-art facility provides diverse training opportunities throughout the year. From subfloor preparation, LVT fitting, wet room installations, wood floor sanding and sealing, as well as resin flooring installation, each course is designed to inspire and equip you with essential skills. With prices starting at just £75 per person, you will not only gain valuable knowledge but also lunch and refreshments, a certificate of achievement, a Uzin Utz Campus T-shirt, and exciting giveaways.

FITA is an independent, not-for-profit organisation, providing specialist training for the floorcovering industry. Co-founded by the Contract Flooring Association and the National Institute of Carpet and Floorlayers, FITA has two specialist training centres at Loughborough and Kirkcaldy, fully equipped to deliver over 20 different flooring courses including carpet, LVT, sheet vinyl, wood, linoleum and subfloor preparation.

When it comes to ensuring that flooring meets standards of other design features, such as furnishings and fittings, following best practice in subfloor preparation and flooring installation is as important as the floorcovering selection itself. Tim Green, head of training at the UK’s leading manufacturer of subfloor preparation products and adhesives, F. Ball and Co, explains how training in these areas can help achieve a design edge and how to access the best free provisions available.

It’s no secret that one of the biggest issues facing the UK flooring industry is the shortage of skilled labour, and this is a problem that’s only likely to get worse as the older generation hangs up its tools and finds fewer and fewer young hands willing to take up the trade. While the overall declining interest in practical trades is a matter to be addressed by all stakeholders – particularly at a Government level – flooring manufacturers and specialised training outfits have long been playing their parts to raise standards within the industry.

The Associated Carpet Group held its Platinum Supplier Show this past 14-15 March, celebrating its 40th anniversary at the illustrious Hilton Hotel at St George’s Park, the home of the FA and England football teams. The annual showcase is both a platform for ACG’s suppliers to present their newest offerings to the buying group’s members and, of course, a highly enjoyable social event!
BUSINESS NEWS
Imports of soft flooring including wall-to-wall carpet and rugs were up 8.8% to £74.75m in March, according to HMRC data compiled by The Furnishing Report. With this increase, imports of carpet grew faster during the period than alternatives like vinyl.
GfK’s long-running Consumer Confidence Index decreased by four points to -23 in April. All measures were down in comparison to last month’s announcement. These are the current findings of the GfK Consumer Confidence Barometer (CCB) powered by NIM. The CCB has been published jointly by GfK and the Nuremberg Institute for Market Decisions (NIM), the founder of GfK, since October 2023.
Likewise Group, the UK flooring distributor, has announced its audited final results for the year ended 31 December 2024.
GfK’s long-running Consumer Confidence Index increased by one point to -19 in March. Two measures were up, two were down and one was unchanged in comparison to last month’s announcement.
The prices of carpets and other floorcoverings fell 1.8% in March 2025, according to the latest data from the Office for National Statistics. This is the second consecutive month of falling prices, with carpets seeing a drop of 1.7% in February, down from 2.5% growth in the same period last year.
As of 1 April, Herman and Age Mulder will take over the management of Rinos as Managing Directors. They represent the fifth generation to join as shareholders of the family business, which celebrates its 100th anniversary this year. Milco Visscher will start as commercial director on 1 May. The current managing director, Peter Kuipers, will oversee the transition and step down on 31 July.
Imports of flooring to the UK this February were up 7% when compared to the same period last year, reaching a total value of £127.9m, according to figures compiled by The Furnishing Report.
Likewise Group, one of the UK’s largest flooring distributors, has announced a “particularly positive” start to the year with gross sales revenue in Q1 2025 increasing by 10.7% against the corresponding period last year. Sales in the Likewise Branded businesses have increased by 14.6%.
The British Furniture Confederation (BFC), the public affairs umbrella body of furniture and beds, furnishings and flooring sector trade associations, has unveiled its new Plan for Growth. The document is said to support BFC’s advocacy across four key pillars: skills and education; trade and exports; standards and regulations; and the environment and circular economy. It has been developed over the past few months, the organisation says, evolving from a combination of position papers written by the associations’ executives and a comprehensive survey of their collective members.
Consumer card spending grew 1.0% year-on-year in February – lower than January’s 1.9% increase and less than the latest CPIH inflation rate of 3.9%, according to recent figures reported by Barclays. In anticipation of higher bills, consumers are said to be cutting back on essential outgoings, but still prioritising discretionary purchases, contributing to an uptick in optimism in the health of personal and household finances.
READ IT ALL ONLINE
Show More