Keep calm... and be inspired by nature
Rita Bancroft • June 1, 2020
Nature’s effect on our wellbeing
Connecting with nature instils a sense of wellbeing which
Pure Brit by Adam Carpets
has been developed using undyed British Wool. This range delivers so much more than the beautifully curated colour palette and the high quality we know to expect from Adam Carpets.
is particularly important right now. At a time when travel is restricted, the ability to create interiors which are inspired by nature provide a much needed sense of calmness and harmony.
When it comes to carpets and rugs, British Wool
are clear on why wool is the ultimate natural fibre. The complexity of wool fibre provides many features and benefits that man-made fibres could never replicate, offering complete flexibility and superior performance characteristics. Sustainable and biodegradable, it offers fantastic choice for flooring, with many options for colour, pattern and texture.
The coiled and crimped structure provides natural elasticity, making wool, and particularly British wool, strong and resistant to flattening. The fibres can be bent back on themselves over 20,000 times without breaking, so it’s a great choice for carpets, offering superior resilience to constant footfall. Wool feels great beneath your feet and will look good for years to come.
The British sheep population is the most varied in the world, with over sixty different breeds cared for by more than forty thousand sheep farmers on hills and lowlands. This variety in wool type means we can produce many different flooring options – from chunky bouclé’s, right through to the finest velvet finish. British wool also looks great undyed, offering a beautiful, natural look – the heather tones and flecks seen in British wool are a unique fibre characteristic of British sheep breeds.
In addition to this, there’s a whole host of other benefits to consider – it’s fire-resistant, hard-wearing, hypoallergenic and easy to care for. The ultimate natural fibre.
Adam Carpets – Pure Brit, Porlock
The wool has been exclusively sourced from British farmers and then spun by British spinners before being manufactured by Adam Carpets in their own modern factory in Kidderminster. Sold exclusively within the United Kingdom, Pure Brit not only has a low carbon footprint, it also delivers outstanding value for money for those wanting a berber look with a modern, sophisticated finish. The range is available in eight natural shades and comes in 4m and 5m wide options.
Brockway – Lakeland Herdwick Collection
Brockway
are adding three new designs styles to their popular Lakeland Herdwick Collection. The new flatweave chevron, chunky loop and rustic twist will complement their award winning stripe, check and plain loop designs.
Grown in Cumbria, spun in Yorkshire and tufted in Kidderminster, the Lakeland Herdwick carpet collection is authentically British. Soft and cosy underfoot, resilient and hard wearing, the natural beauty and durability of this collection is a credit to one of Britain’s best loved and hardiest sheep breeds.
Each 100% wool design will be available in the five contemporary shades of Ullswater, Buttermere, Fornside, Rydal and Windermere. Available in 4m and 5m widths, each carpet is backed with Brockway’s pioneering Envirobac system which replaces conventional latex backing with polymer granules.
Suitable for all rooms, staircases and landings in the home, Lakeland Herdwick has become a naturally discerning carpet of choice.
Alternative Flooring – Barefoot Wool, Taj Rani
Made on traditional looms, these carpets are mostly made from natural undyed wool and woven onto a base of cotton, secured by latex.
Barefoot Taj Rani contains two beautiful soft tones and gives a contemporary feel with its geometric diamond shape design. The perfect choice to add a little luxury to your home.
ITC Natural Luxury Flooring – Riverline Ribble
The 6 contemporary colours will appeal to those seeing a wool carpet that delivers on performance and good looks. Available in 5m widths and a made to measure rug service is available, with a choice of tape finishes.
Inspired by authentic wood and stone designs, Karndean Designflooring
is celebrating the understated colour tones found in natural limestone by introducing five new stone designs to its modern Korlok collection from July 2020.
The new Korlok stone palette of five hues includes a range of silvery and warm mid-greys, muted and soft neutrals and honey-colours.
Karndean Designflooring – Korlok, Metro Grey
Like all Karndean floors, the designs are handcrafted to reflect the muted colour tones found in natural limestone and have been developed to include subtle veining, delicate mottling and a chalky appearance to create a realistic finish.
Stella Coyle, national retail sales manager of Karndean Designflooring, said: “Our new limestone inspired stones are perfect if you’re looking to create a neutral backdrop. Each design can be perfectly paired with a wide range of trends including Scandi, modern industrial
and minimalist.”
Stella Coyle, national retail sales manager of Karndean Designflooring, said: “Our new limestone inspired stones are perfect if you’re looking to create a neutral backdrop. Each design can be perfectly paired with a wide range of trends including Scandi, modern industrial
and minimalist.”
Distinctive Flooring – Aspect Urban Skylight plank with Dust design strip
Distinctive Flooring,
one of the Victoria Design Floors brands, offers a wide range of LVT solutions which embody authentic designs, with the intricate knots, grains and textures of real wood and stone.
Their Landscape Wildwood collection includes over 30 colours across three wood designs incorporating a 0.7mm wear layer along with a registered embossed to highlight the rustics knots and graining within the planks.
With names such as Hawthorn, Treehouse and Crows Nest, you can’t help but be transported into woodland areas you’d expect to find these things in real life. The stones in the Landscape Shoreline collection follow suit with slate designs in both 12x24”, 18x18” and 9x9” carrying names such as Puddle, Cobblestone and Thunder.
Harvey Maria – MSeries
Harvey Maria’s new MSeries offers an incredibly realistic wood-effect for the modern rustic interior. The new designs capture the true character of wood by combining a tactile Emboss In Register grain, a natural palette and an ultra matt finish. Other benefits like water-resistance, good grip and durability – as well as compatibility with underfloor heating - make the collection an ideal option for kitchen and bathroom settings.
The new biophilic-inspired designs are presented across four collections. ‘Natural Plank’ includes the most rustic MSeries designs, whilst ‘Natural Oak’ has a quieter grain. Colours cluster around soft grey and mid oak tones, with White Oak and Cinder at either end of the spectrum. The ‘Parquet Oak’ Collection replicates Natural Oak in miniature and can be laid to create a classic parquet floor or a decorative border. The fourth new collection – ‘Selected Woods’ – is an eclectic mix of reclaimed pine and engineered oak décors.
Beyond the tactile matt finish and calming colourways, the new designs also provide an alternative sustainable floor finish. In addition to a low-carbon production – with material recycled back into its designs – the range has A and A+ BREEAM ratings, complies with BREEAM NOR M1 and exceeds DIBt French A+ and Eurofins Gold air quality standards. It also has REACH and FloorScore IAQ certification.
For more information contact:
Adam Carpets
T: 01562 822247 www.adamcarpets.com
Alternative Flooring
T: 01264 335111 www.alternativeflooring.com
British Wool
T: 01274 688666 www.britishwool.org.uk
Brockway Carpets
T: 01562 828200 www.brockway.co.uk
Distinctive Flooring
T: 01562 749300 www.distinctiveflooring.co.uk
Harvey Maria
T: 0330 330 1231 www.harveymaria.com
ITC Natural Luxury Flooring
T: 01622 534041 www.itcnaturalluxuryflooring.com
Karndean Designflooring
T: 01386 820100 www.karndean.com
Adam Carpets
T: 01562 822247 www.adamcarpets.com
Alternative Flooring
T: 01264 335111 www.alternativeflooring.com
British Wool
T: 01274 688666 www.britishwool.org.uk
Brockway Carpets
T: 01562 828200 www.brockway.co.uk
Distinctive Flooring
T: 01562 749300 www.distinctiveflooring.co.uk
Harvey Maria
T: 0330 330 1231 www.harveymaria.com
ITC Natural Luxury Flooring
T: 01622 534041 www.itcnaturalluxuryflooring.com
Karndean Designflooring
T: 01386 820100 www.karndean.com
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