Stock up on Spring Sellers with Louis De Poortere
Louis De Poortere’s popular Ecorugs Mad Men collection is ready for spring. The outdoor living market is on the rise and sustainable products are high on the shopping list for customers wanting to create stylish and comfortable outdoor areas, says market insight website Statista. Flooring and home interior retailers can get in on the growing market with selected Ecorugs from Louis De Poortere.

Mad Men is one of the Belgian manufacturer’s most recognisable series of designs. The entire series is now outdoor-ready, including the new SOL and Virgin Land design collections.
The SOL collection takes inspiration from the floor of the company’s Belgian factory, worn by nearly a century of skilled weavers, while The Virgin Land design series draws inspiration from the enigmatic textures of distant planets and surfaces never walked by humankind.
Sales Director Alan Russell says: “Rugs lend themselves particularly well to outdoor living as they add a layer of much-needed comfort on top of stone or decking at seating areas. But without the right rug, homeowners will be lucky to see a season of use before they’ll be questioning their great idea.
These new rugs are also now made with 40% recycled polyester and are still reclaimed or recyclable through Louis De Poortere’s Take Care programme.



