Fashion for grass
Dennis Flower • February 19, 2020
Initially created as a durable surface option for sports, the number of applications for natural grass has continued to be expanded in recent years.
Flooring retailers choosing to supply these options are now able to offer their customers an increasingly wide and more varied range of artificial grass qualities.
These can be sourced from manufacturers and suppliers of more traditional flooring products, such as Beaulieu International Group. The company offers a wide range of artificial grass products for almost any leisure, landscape or sport application as well as customgrass, an exclusive product that combines colours to create customised pattern design, logos and decorative motifs.
The company states that it provides a wide selection for those looking to match nature’s original, with the softest touch, the best resilience and true-to-nature look and feel. Its artificial grass is designed to provide maximum enjoyment with minimal effort to create a perfect looking and feeling lawn all year round.
It further explains its entire portfolio is designed, engineered and produced in Europe, including its own state-of-the-art yarn extrusion factory. The company controls the entire production process from yarn extrusion over tufting to distribution, allowing it to offer the highest quality products at affordable prices.
Classis
also sees the potential for decorative grass indoors and out, offering a range of 10 colour variations in rolls of 2m, 4m and 5m and 133 x 200cm rugs in its infinitygrass collections – 8,000 grass rolls are ready in stock in their warehouse in Belgium.
A new development is the non-directional “multi-line” grass innovation for added authenticity and the company’s new CFL infinity grass “Ignis” has a fire-proof guarantee making it ideal for use indoors.
The company further explains it offers a full range for patios, decks, lawns and playground areas. It is also finding that increasingly more government departments, businesses and individuals worldwide choose landscape carpets to enhance the beauty of their environment.
Betap says it is now bringing the environmental story to grass with Ecoback, which is a fully recyclable grass and part of its cradle-to-cradle Nextgen collection. The company also includes fire-rated products within its expanding collections.
There seems to be a number of complementary factors that are combining which can be seen to be driving the popularity and increasing appreciation of natural grass flooring solutions.
The fact that these can be applied to both domestic and commercial settings - particularly where they include fire-rated products - is regarded as another positive development that allows retailers to tailor their stock to satisfy the demands of their customers in all areas.
Merryfield Engineering
is a leader in cutting machines for flooring and offers specialised equipment for handling artificial grass. MD Syd Merryfield says: “It wasn’t just Tom Jones that sang about the Green Green Grass of Home but now that lush product substitute resounds through not only the hills and valleys but the world’s cities. Not restricted to the many hues of green, these now can be found in many many colours and textures. From being a replacement lawn or sports pitch the ‘artificial grass or turf’ has grown into one of the décor substitutes of the fashion world,” he continues.
“It is a wonderful tool for the interior décor brigade as well as your landscape gardener, for it has the ability to make cold places warm and hot places cool,” says Mr Merryfield.
Beaulieu International Group
– www. bintg.com – +32 56 62 59 00
Betap – www. betap.com – +31 (0)38 386 1060
Classis – www.classiscarpets.com – 0870 020 1725
Merryfield Artificial Grass
– www.carpetcuttingmachines.co.uk – 01422 373799
– www. bintg.com – +32 56 62 59 00
Betap – www. betap.com – +31 (0)38 386 1060
Classis – www.classiscarpets.com – 0870 020 1725
Merryfield Artificial Grass
– www.carpetcuttingmachines.co.uk – 01422 373799
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